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"“The Swiftly team is amazing to work with. Their deep retail experience and powerful shopper and advertising technology combine to provide both an outstanding shopper experience and untapped retail media dollars."
CPG brands can become “future-proof” in the ever-evolving retail landscape, finding momentum, growth and loyalty, no matter where technology takes us next.
Personalization - built on trust and reciprocity - must be at the heart of business models for retailers to reap the rewards of a successful loyalty program.