Gary Drenik

Gary Drenik is a seasoned writer for Forbes, focusing on innovation in both large enterprises and small businesses through AI applications for consumer data. Since 2012, he has provided insights into innovative privacy-compliant predictive analytics and targeted marketing solutions. Drenik notably secured the first interview with an Accenture executive about their $3 billion AI investment strategy. He co-founded Prosper Insights & Analytics, which manages the largest ongoing zero-party data set of consumer behaviors, motivations, psychographics, and future spending plans. This data is crucial for the NRF in tracking and trending consumer spending and is also utilized by investment banking analysts and hedge funds. Drenik holds a BA in Education and History, and Prosper has been recognized four times by Inc. as one of the fastest-growing companies.